White Space in Web Design: What It Is and How to Use It

When you think about all the things you need to include in a website design, I bet white space doesn’t make your list. Though it should.

Contrary to what you might think, white space isn’t emptiness. White space is actually one of the most powerful creative elements in web design.

If you’re wondering what white space is, and how it can play a role in your website design, keep reading. In this article, we’ll define the design term and the benefits of using it. Plus, we’ll go over some of the best practices and examples to demonstrate how to incorporate it into your own site.

What is white space?

White space commonly refers to negative space—the unmarked area around and within visual web design elements such as imagery, logos and text. The following exemplify different types of white space:

• Wide margins on a page

• Spaces between text blocks and those between ea