WHAT IS SEO?
Search Engine Optimization (SEO).
It’s all about visibility. SEO is a combination of all the behind-the-scenes actions that must take place in order for your website to be seen. When someone searches online for a service or product that you offer, you want your website to come up on the first page, right? SEO can make that happen.
THE BENEFITS OF SEO
SEO is the top priority of any marketing effort for good reason. Ranking high on various search engines means more traffic to your website, which means more conversions.
Increased visibility in search engines. Obvious but important. Higher ranking builds your brand and improves your reputation.
Highly qualified traffic. People that visit your website have arrived there because they are actually interested in what you have to offer, which means more of those visits will convert to sales or referrals.
Lasting results. A proper SEO strategy will result in long-term impact on a search engine’s perception of your website.
Keywords are simply words that people enter into a search engine in order to locate information. After completing your keyword research and developing your unique list of keywords, the next priority is to target those keywords in your content. Search phrases instead of single words are known as “long-tail keywords” and are highly effective because they are less competitive and tend to lead to a higher rate of conversions.
Have you ever been on a website and clicked on a link that led you to a different website? Who hasn’t? The link that led you to a new site is what the second site would refer to as a “backlink.” Backlinks are what SEO dreams are made of. Each time someone lands on your website as a result of a backlink, this essentially creates an upvote for the credibility of your site in the eyes of the search engine. The credibility of the site that links to your site and the more closely related it is to your industry will increase the value of that backlink.
HOW WE DO IT
→ We make your business our business.
→ We take the time to study who you are and what you offer.
→ We optimize each page of your website for maximum results through keyword-rich content, keyword targeting and link building.
→ We seek out the people who are searching for your goods and services and use our experience and expertise to ensure that they connect with you.
web design company